I'm a Klaviyo specialist with 12+ years’ experience in CRM, eCommerce, and digital strategy, helping small businesses set up and scale their email marketing. Whether you're just getting started with Klaviyo or looking to optimise flows, segmentation, and campaigns - I offer hands-on support and strategic guidance to grow your sales and strengthen customer relationships. 

I’m proficient in Shopify and work comfortably across multiple platforms, including Magento, BigCommerce, Hybris, and Comestri. I bring a data-driven approach, combining automation, strategy, and clear reporting to improve performance at every stage of the customer journey. 

I thrive on structure, clarity, and getting things done right. I’ve set up and optimised flows, segmentation, forms, and campaigns for businesses across Australia - bringing messy accounts into clean, automated systems that work 24/7.

In just a few months, I've set up 150 Klaviyo flows, starting with Australia and rolling out to 11 other regions worldwide, complete with EU translations and regional consent compliance for both email and SMS. These included:

• Personalised welcome flows by entry point.

• App onboarding and re-engagement flows.

• Post-purchase sequences tailored by product category.

• Browse, checkout, and cart abandon flows.

• Birthday emails personalised by age.

• Rate and review requests with incentives.

• Refer-a-friend advocate automations.

• Retention and win-back journeys by category.

All designed to decrease churn, boost retention, and bring inactive users back to life.

Based in Australia, working with clients remotely and available for projects, retainers, or audits to clean up your Klaviyo chaos.

Examples of Services We Offer (but not limited to):

• Klaviyo setup and onboarding.
• Automated flows (Welcome, Abandoned Cart, Post-Purchase, etc.).
• Segmentation strategy & list hygiene.
• Email campaign creation, testing & reporting.
• Signup forms & list growth consulting.
• Ongoing strategy & performance optimisation.
  

Feel free to reach out at emily@kellyandcodigital.com to discuss your needs. I’m available for hourly work or scoped projects, and happy to provide a tailored quote.

Tools & Platforms

Klaviyo, Shopify, HubSpot, Magento, BigCommerce, Hybris, Emarsys, Yotpo,

Google Analytics 4, Meta Ads, Google Ads, Supermetrics, Funnel, Power BI, SQL, JIRA, Excel, Google Sheets.